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40% of Tablet and Smartphone Owners Use Them While Watching TV

November 4, 2011
40% of Tablet and Smartphone Owners Use Them While Watching TV

Roughly 40 percent of tablet and smartphone owners in the U.S. used their devices daily while watching TV, while only 14 percent of eReader owners said they watched TV while using their device every day. And what are smartphone and tablet owners doing while watching TV? Checking email. Email was the top activity for both...
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5 Keyword Research Tools for Image, Video, News, Mobile & Social

October 11, 2011
5 Keyword Research Tools for Image, Video, News, Mobile & Social

Keyword and topic research is a significant part of Search, Social Media and Content Marketing. Over the past 5+ years, the search landscape has evolved significantly and optimization has extended beyond the web page to digital assets like images, PDF’s and video, news, social media and mobile. Here are a mix of keyword tools...
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New study suggests most Americans still turn to local TV news

October 11, 2011
New study suggests most Americans still turn to local TV news

The Pew research, reported by the organization’s Project for Excellence in Journalism, makes it clear that no single media outlet, or platform, will be the be-all, end-all for consumers. Some 64% of Americans rely on at least three sources per week for local news, while 15% rely on...
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Social Media Usage Stats in 2011

October 11, 2011
Social Media Usage Stats in 2011

The latest Nielsen report provides some interesting data on how powerful is social media’s influence on consumer behavior both online and offline. Reference: Social Media in 2011 - Performance Management Blog - smartKPIs ... by cipriana
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Adding Context to the Census Bureau’s Report on the Rise in Poverty Rate

October 11, 2011
Adding Context to the Census Bureau’s Report on the Rise in Poverty Rate

The Census Bureau reported Tuesday that the nation's poverty rate grew to 15.1% in 2010, an increase for the third year in a row, and that median household income declined in 2010. Pew Research Center reports have documented the impact of the Great Recession and shaky recovery on...
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